Submitted by: Nick Rathman at 03/29/07
"The E for All Expo supports Nintendo's mission to reach as many types of consumers as possible to expand the world of video games to new audiences," says George Harrison, Nintendo of America's senior vice president of marketing and corporate communications. "Our Wii and Nintendo DS systems are all about gaming for the masses, and the E for All Expo will give consumers a chance to try out the hottest new Nintendo video games.""Nintendo's early involvement in E for All demonstrates the importance of a broad consumer-focused event for this industry," says Mary Dolaher, executive vice president of IDG World Expo. "E for All has been shaped from the ground up with all gamers in mind, and Nintendo has proven its commitment to embracing the spectrum of gamers, as we've seen with their launch of the Wii. In addition to being our flagship exhibitor, Nintendo of America Executive Vice President of Operations Don James has agreed to serve on our Exhibitor Advisory Board. I couldn't ask for a more universally respected colleague in this new venture."
Since E3 was effectively shut down last year, us gamers have been in need of a new public expo, not just a conference for the higher ups in the game industry (ala GDC). Could E for All replace E3? And if so, will it become such a big event that it will essentially implode just like E3? Either way, im excited for it.
Be sure to mark your calendars for October 18th 2007 for when Entertainment for All starts!
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